Business Planning: Executive Summary

The purpose of an executive summary is to outline the company’s purpose and goals. It needs to clearly define each section of your plan so the reader is prepared for the upcoming content. Your summary is considered as the most important part of your business plan, it sets it up for success. Even though your summary is generally at the start of your business plan, it is often written last. Think of it as the trailer for a new Hollywood [...]

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Out with AUSkey, in with myGovID

Australian business owners have been using AUSkey for the past 10 years to access government business services. At the end of March 2020, myGovId and the Relationship Authorisation Management (RAM) system will replace AUSkey and be the only way business owners can access online government services. With the replacement of AUSkey a host of online government services will not be accessible without a myGovId or RAM. These include: ATO: single touch payroll and lodging tax returns Australian Business Register: updating the business [...]

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Small-business-trends-of-2020

Small business trends 2020

As a business owner, keeping up with the hottest small business trend is important to grow your business. It is unlikely that each trend will have a direct effect on your business as what you do is unique. But, awareness of any major developments that could impact the behaviour of your customers is essential. It will put you ahead of the competition and provide time to plan for potential growth or decline in business. To give you the best chance [...]

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Social listening - Child headphones

Social listening: know your customers

Customers are now spending more time than ever on social platforms – averaging at 2 hrs and 23 mins a day. Not only used as an escape from everyday life, social media has become a research, comparison, review and enquiry tool to check before and after buying. Both the rise in usage and change in behaviour is why social media has become vital part of every marketing and customer engagement strategy. According to Smart insights, 90% of social media users [...]

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Why business plans are the recipe for success

A business plan is the recipe you are going to follow to construct and develop your business. Have you ever baked a cake without checking what ingredients are needed or finding out the correct measurements? If you have, the chances are it didn’t turn out as you’d expect. Running a business is much like baking a cake, without following the recipe your business can end up crumbling. Companies that write and review their business plan regularly grow 30% faster  than [...]

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How to keep good client relationships

Whether you’re an agency, a contractor, or solo consultant, strong client relationships are essential to success. After getting the customers, you need to keep them happy. If you’ve ever had client-facing role, it’s easy to spot the differences between a good and a bad client relationship. A good client relationship makes you feel like you are partners in crime and true team players. Your relationship shows trust, mutual respect, and honesty. If you’ve reached this point, then you couldn’t ask [...]

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Chair yoga: how to help your physical health at work

Chair yoga is an effective way to help your physical health at work. You’ve probably felt the effects of spending a long period of time at your desk; strained neck, sore shoulders and back, stiff spine. Sitting for hours a day puts a lot of strain on your body causing imbalances in your spinal structure, disc damage, and a stiffened back.  Alongside the aches and pains, there is a significant amount of research addressing the long-term health effects associated with desk-based work; high blood pressure, elevated cholesterol, increased risk of diabetes, impacted blood flow and [...]

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Small business events: the most effective marketing tool?

Are small business events the most effective marketing tool? In today’s online world it is easy for businesses to rely on phone, email, and social media to engage with existing and prospective customers. This is limiting. Not only does it take away the personal element of business, it greatly reduces any opportunity to develop genuine relationships. Those genuine relationships are the key to success in small business. This has been argued by countless experts (Peter Drucker, Barry Moltz, Marie Forleo). [...]

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Small business leadership - like a boss

Leadership mastery: Knowing your weaknesses

Apparently, employees leave managers, not companies. Bridgette Hyacinth, an expert in HR and leadership writes “In spite of how good a job may be, people will quit if the reporting relationship is not healthy”. Despite evidence that 50% of American workers voluntarily leave their jobs because of bosses, the statement remains questioned. According to data gathered by Culture Amp, only 12% of the decision-making process made by an employee before leaving a job, was down to the manager. Their opinion: development opportunities. In fact, their [...]

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Knowledge Base: Your Cashflow Manager Help Centre

You spoke, we listened, and now we would like to introduce you to Knowledge Base, our online Cashflow Manager Help Centre. Cashflow Manager Knowledge Base This centralised hub, which you can access direct from the support tab on the Cashflow Manager website, gives you instant access to helpful information on all Cashflow products, from installing the latest software update to handy hints and tips for setting up and using Single Touch Payroll. Access Knowledge Base direct from the Cashflow Manager website Knowledge Base [...]

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Cashflow Manager books are available to order until 11.59pm on Wednesday 25th March 2020 until further notice. If you would like a Cashflow Manager book please ensure you have ordered by this date. Dismiss